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Consumption and Retail

The sector that wants to be experienced

Consumption is transforming around the consumer experience, focusing on sensations and emotions.

Businesses have to respond to the growing demand of the new consumer, who are looking for more digital channels, as well as more integrated in-store experiences.

LBC helps you get to know your customers and define the experience you want to provide, focused on sales and innovation.

Insights

formato site

Disruption in the food sector

Innovation in the food sector involves the development of new food products or combinations of…

multinacional global

Simplification in a subsidiary adopted by the multinational at a global level

Discovery In this sense, the company hired LBC, which idealized the Simplify for Me project,…

modelo ecologico espanha

Marketing model for ecological products

Awareness Based on this model, an awareness campaign was carried out, supported by a budget…