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The “Porter Report” is a groundbreaking work that generated discussion and creative energy about strengthening the competitiveness of the Portuguese economy. Thirty years after its publication, it is pertinent to revisit a framework strategy for the productivity and competitiveness of the Portuguese economy.
The Interactive AI-powered Porter Report
Ask questions and obtain clear and objective clarifications, based on the report “Building Portugal’s Competitive Advantages,” coordinated by Michael Porter, and the “Porter Project,” coordinated by Luís Mira Amaral.
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Sinopse
In 1992, the Minister of Industry and Energy, Eng. Mira Amaral, in collaboration with several business associations and companies that funded the project, commissioned a study led by Professor Michael Porter to apply his competitive analysis models to the Portuguese economy. The result emerged in 1994 with the report “Building the Competitive Advantages of Portugal”—commonly known as the “Porter Report”—proposing a concrete course of action to make Portugal more competitive.