{"id":555,"date":"2017-03-15T15:10:15","date_gmt":"2017-03-15T15:10:15","guid":{"rendered":"https:\/\/lbc.leadershipbt.com\/2017\/03\/15\/criar-valor-de-negocio-via-a-inovacao-2\/"},"modified":"2026-10-19T22:40:41","modified_gmt":"2026-10-19T22:40:41","slug":"criar-valor-de-negocio-via-a-inovacao-2","status":"publish","type":"post","link":"https:\/\/lbc-global.com\/pt\/criar-valor-de-negocio-via-a-inovacao-2\/","title":{"rendered":"Criar valor de neg\u00f3cio via a inova\u00e7\u00e3o"},"content":{"rendered":"<h3 class=\"wp-block-heading\">Ideias de neg\u00f3cio e pitching<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A iniciativa de cinco dias levada a cabo pela LBC, que envolveu 40 quadros da organiza\u00e7\u00e3o (divididos por grupos e depois em conjunto), contou com value creation forums (exerc\u00edcios de gera\u00e7\u00e3o e avalia\u00e7\u00e3o de ideias de neg\u00f3cio e de pitching) baseados no m\u00e9todo NABC \u2013 Need, Approach, Benefit and Competition, no modelo Canvas e na t\u00e9cnica Elevator Pitch.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Conceitos com aplica\u00e7\u00e3o pr\u00e1tica<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Os participantes foram desafiados a apresentarem a concurso ideias com aplica\u00e7\u00e3o real de neg\u00f3cio. Os conceitos foram sendo depurados at\u00e9 ficarem dez projetos e, por fim, os tr\u00eas melhores (em que os elementos das equipas cujas ideias n\u00e3o passavam \u00e0 fase seguinte iam sendo acolhidos e plenamente integrados nos grupos das ideias escolhidas). No final, os 40 executivos responderam aos desafios colocados com a apresenta\u00e7\u00e3o \u00e0 comiss\u00e3o executiva de tr\u00eas conceitos de neg\u00f3cio, que foram validados e tidos em considera\u00e7\u00e3o para o futuro da organiza\u00e7\u00e3o.<\/p>","protected":false},"excerpt":{"rendered":"<p>Uma empresa l\u00edder de mercado em Portugal no cr\u00e9dito a particulares tinha como meta potenciar a inova\u00e7\u00e3o a n\u00edvel interno.<\/p>","protected":false},"author":2,"featured_media":554,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[259],"tags":[],"setor":[101],"pais":[91],"servico":[323,314],"class_list":["post-555","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-project","setor-financial-services","pais-portugal","servico-innovation-strategy-governance","servico-strategy-innovation"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - 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