{"id":485,"date":"2016-12-29T17:32:23","date_gmt":"2016-12-29T17:32:23","guid":{"rendered":"https:\/\/lbc.leadershipbt.com\/2016\/12\/29\/de-outsourcing-para-insourcing-noutro-pais\/"},"modified":"2026-10-19T22:02:06","modified_gmt":"2026-10-19T22:02:06","slug":"de-outsourcing-para-insourcing-noutro-pais","status":"publish","type":"post","link":"https:\/\/lbc-global.com\/pt\/de-outsourcing-para-insourcing-noutro-pais\/","title":{"rendered":"De outsourcing para insourcing noutro pa\u00eds"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Esta empresa, garantia n\u00e3o s\u00f3 a capacidade de vendas e log\u00edstica mas tamb\u00e9m o conhecimento da distribui\u00e7\u00e3o local. Em 2016, a Sovena, uma das maiores companhias de azeite a n\u00edvel mundial, decide apostar na sua presen\u00e7a neste pa\u00eds de forma direta, ou seja, teria de passar do outsourcing para o insourcing. O Brasil, apesar da proximidade hist\u00f3rica e afetiva com Portugal, e da partilha do idioma, tem in\u00fameras restri\u00e7\u00f5es legais e regulat\u00f3rias de protecionismo que constrangem a entrada no mercado. A auxiliou na redefini\u00e7\u00e3o do processo de neg\u00f3cio (com enfoque nas vendas, no atendimento ao cliente e log\u00edstica), tendo em considera\u00e7\u00e3o as restri\u00e7\u00f5es, bem como os requisitos de TI, a fim de auxiliar a montar a opera\u00e7\u00e3o no pa\u00eds da Am\u00e9rica do Sul.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Implementa\u00e7\u00e3o<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Esta parceria resultou na implementa\u00e7\u00e3o bem-sucedida da equipa e das opera\u00e7\u00f5es do grupo no Brasil, com uma redu\u00e7\u00e3o de custos associada (por compara\u00e7\u00e3o com o cen\u00e1rio anterior \u2013 outsourcing a uma grande distribuidora internacional) e a consequente harmoniza\u00e7\u00e3o dos processos de neg\u00f3cio e solu\u00e7\u00f5es de TI, o que permitiu \u00e0 companhia portuguesa concentrar-se na expans\u00e3o no mercado brasileiro.<\/p>","protected":false},"excerpt":{"rendered":"<p>O grupo portugu\u00eas Sovena, tem uma forte presen\u00e7a no Brasil com a marca Andorinha, tendo assegurado, at\u00e9 ao final de 2015, a sua comercializa\u00e7\u00e3o e distribui\u00e7\u00e3o atrav\u00e9s de uma grande empresa de bens alimentares.<\/p>","protected":false},"author":2,"featured_media":484,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[258],"tags":[],"setor":[99],"pais":[83],"servico":[315,314],"class_list":["post-485","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-article","setor-manufacturing-and-industrial-products","pais-brasil","servico-corporate-business-strategy","servico-strategy-innovation"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - 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